ART AND DESIGN FOR BUSINESS
POSTGRADUATE (Master of Arts)
Educational Objectives
The study program of the postgraduate Art and Design for Business (PAI) School aim to provide a high-level educational path for a wide range of students with an undergraduate diploma.
The PAI master’s Program is divided into three distinct but interconnected branches of creative work: Web Design, Photography, and Illustration.
The PAI master Program is the ideal continuation of the PAI bachelor Program and, thanks to carefully planned curricula, offers a broad range of possible paths, specifically designed to provide new and advanced practical-theoretical skills.
The course benefits from the expertise of both academic professors and professionals working in various specific sectors: a real added value for students, who will bring their studies to life through direct interaction with photo editors, comic book artists, software experts, illustrators, screenwriters, digital project managers, experience designers, creative directors, printers, and professionals in various photographic fields, from fashion to reportage, from portraiture to architecture.
At the end of the master program, graduates will have received high-level artistic training, developed advanced technical and operational skills, gained extensive awareness of digital landscapes, and acquired knowledge of the most advanced technologies and software tools for visual design.
Employment Opportunities
Graduates of the postgraduate course will be able to enter the national and international market, in both public and private sectors, as web designers, illustrators, and visual designers, 3D designers, comic book artists in various editorial, digital, visual communication, and advertising fields, as well as qualified professionals at photography studios, image agencies, archives, and photography institutes.
They will also have gained the necessary skills to undertake independent research and artistic production projects in their specific fields of application.
WEB DESIGN COURSES
FIRST YEAR
Digital Animation Techniques – program
Computer art – program
Web Design – program
Brand Design – program
Planning Methodology for Visual Communication – program
Digital Modeling Techniques – computer 3D – program
History of Illustration and Advertising
Creative Writing
SECOND YEAR
Digital Printing Techniques and Technologies
Web Design – program
Digital Photography
Art Direction
Professionality Planning
English for Artistic Communication
ILLUSTRATION COURSES
FIRST YEAR
Digital Animation Techniques – program
Computer art – program
Layouts and Visualization Techniques – program
Brand Design – program
Planning Methodology for Visual Communication – program
Digital Modeling Techniques – computer 3D – program
History of Illustration and Advertising
Creative Writing
SECOND YEAR
Digital Printing Techniques and Technologies
Design for Publishing
Digital Photography
Art Direction
Professionality Planning
English for Artistic Communication
PHOTOGRAPHY COURSES
FIRST YEAR
Fenomenologia dei media
Elaborazione digitale dell’immagine – program
Photography
Digital Photography
Planning Methodology for Visual Communication – program
Video Editing
History of Illustration and Advertising
SECOND YEAR
Digital Printing Techniques and Technologies
Photographic Documentation
Photography for Cultural Heritage
Art Direction
Professionality Planning
English for Artistic Communication
Photography Direction